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Fresh vs Frozen Fish?

📅 Updated February 2026⏱️ 5 min read

TL;DR

Your supermarket's "fresh" fish is rarely fresh—it's often 7 to 20 days old by the time you buy it. Flash-frozen fish is processed at -40°F within hours of being caught, locking in nutrients and killing parasites. Just watch out for chemical plumpers like STPP in the freezer aisle.

🔑 Key Findings

1

Supermarket "fresh" fish averages 7 to 10 days out of the water, with some tests finding 20-day-old fillets.

2

Flash-freezing at sea occurs at -40°F to -80°F, preserving 100% of the omega-3s and protein.

3

Commercial freezing to at least -4°F for 7 days is required to kill dangerous parasites for raw consumption.

4

Many frozen fish brands pump their fillets with Sodium Tripolyphosphate (STPP) to add up to 13% water weight.

The Short Answer

Unless you live on the coast and buy directly from a boat, frozen fish is significantly fresher than "fresh" fish.

The seafood displayed on ice at your local grocery store is usually 7 to 10 days old. Some investigations have found "fresh" fish up to 20 days old.

By contrast, premium frozen fish is flash-frozen on the boat within hours of being caught. This process locks in nutrients, stops bacterial growth, and gives you a much better fillet. Is Frozen Fish Healthy

Why This Matters

When a fish is pulled from the water, decomposition starts immediately. That notorious "fishy" smell is actually the breakdown of a molecule called TMAO. Truly fresh fish smells like nothing but ocean water.

To combat this decay, commercial fishing boats use blast freezers. They plunge the fish to -40°F within hours of the catch. This rapid drop in temperature stops cellular breakdown in its tracks. Because the freeze happens so fast, the water inside the cells doesn't form large, jagged ice crystals that turn meat mushy.

Most "fresh" fish at the supermarket is actually "previously frozen." It was frozen on a boat, shipped to a store, thawed out, and left sitting under fluorescent lights for days. Every hour it sits thawed, it loses texture, flavor, and nutritional integrity.

Flash-freezing also protects you from foodborne illness. Commercial freezing kills parasites like tapeworms. In fact, the FDA requires most fish destined for raw sushi to be commercially frozen first for exactly this reason.

What's Actually In Frozen Fish

You would think frozen fish contains exactly one ingredient: fish. Unfortunately, the seafood industry routinely uses chemical additives to manipulate weight and appearance. Always check the ingredient label before buying.

  • Fish — The only ingredient you actually want. Wild Caught Vs Farmed Frozen Fish
  • Sodium Tripolyphosphate (STPP) — A synthetic chemical used to help fish retain moisture. It plumps the fish with up to 13% water weight. You are literally paying fish prices for tap water, and it turns the fish into a milky mess when cooked. What Is Sodium Tripolyphosphate
  • Salt (Sodium Chloride) — Sometimes injected alongside STPP to enhance water retention. Is Sodium Tripolyphosphate Safe
  • Carbon Monoxide — Used to treat tilapia or tuna to give it an artificially bright red or pink color. If tuna looks unnaturally neon, it's been gassed.

What to Look For

Green Flags:

  • FAS (Frozen at Sea) — This means the fish was blast-frozen directly on the boat, preserving peak freshness.
  • IQF (Individually Quick Frozen) — Each fillet was frozen separately, meaning they won't stick together in a massive icy clump. Best Frozen Fish Brands
  • Vacuum-sealed packaging — Protects the delicate flesh from freezer burn and oxygen exposure.

Red Flags:

  • "Previously Frozen" — This is just frozen fish that the supermarket thawed for you days ago. Buy it still frozen instead.
  • Ice crystals in the bag — A clear sign the product partially thawed during transport and refroze. This ruins the texture.
  • Sodium Tripolyphosphate — If you see STPP or "polyphosphates" on the label, put it back. You're buying chemical water. Is Frozen Shrimp Treated

The Best Options

Stick to brands that freeze at sea and use zero additives. Here is how the most common options stack up.

BrandProductVerdictWhy
Vital ChoiceWild Alaskan SalmonFlash-frozen at sea, wild-caught, zero additives.
Sitka Seafood MarketAssorted Wild CatchDirect-to-consumer, FAS, impeccable sourcing.
Whole Foods365 Frozen Wild CaughtGenerally clean ingredient profiles, no STPP.
Supermarket Counter"Fresh" Seafood⚠️Usually previously frozen and aging rapidly on ice.
Gorton's / SeaPakProcessed Frozen Fish🚫Heavy processing, industrial seed oils, and thickeners.

The Bottom Line

1. Skip the seafood counter. Unless you know the fish arrived that morning from a local source, head straight to the freezer aisle.

2. Check the ingredients for STPP. If a frozen fillet lists anything other than fish, it's been artificially plumped with water and chemicals.

3. Thaw it properly. Never use the microwave or warm water. Leave it in the fridge overnight, or submerge the sealed bag in cold water for 30 minutes.

FAQ

Does freezing fish destroy its nutrients?

No, flash-freezing preserves 100% of the nutrition. The protein, omega-3 fatty acids, and vitamins in frozen fish are identical to those in a freshly caught fish. Is Frozen Fish Healthy

Is it better to buy wild-caught or farmed frozen fish?

Wild-caught is generally superior. It contains significantly fewer contaminants (like PCBs), zero antibiotics, and a healthier ratio of omega-3 to omega-6 fatty acids. Wild Caught Vs Farmed Frozen Fish

Why does my frozen fish shrink so much when I cook it?

You bought fish treated with STPP. This chemical forces the fish to hold excess water. When you cook it, the chemical bond breaks, the water evaporates into a milky puddle, and your fillet shrinks drastically. What Is Sodium Tripolyphosphate

🛒 Product Recommendations

Wild Alaskan Sockeye Salmon

Vital Choice

Flash-frozen at sea with zero chemical additives.

Recommended
🚫

Supermarket 'Fresh' Fish Counter

Various

Usually previously frozen and thawing for days under fluorescent lights.

Avoid

💡 We don't accept payment for recommendations. Some links may be affiliate links.

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